Superverse 2022, designed and produced by the Cinematic team, was the very first international creator economy conference centered around monetization in the digital world, discussing metaverse and web 3.0, NFTs, SocialFi, play-to-earn, digital fashion, DAOs and societal changes within the creator economy. Superverse 2022 with a mission and message to educate, while at the same time offering immersive brand activations that are interactive and provide a better understanding of the future digital world rang ever so true. The conference was highlighted by transforming a next-level metaverse tech conference by day, into a futuristic entertainment mega-show by night, featuring a high level fashion show with renowned designers and models, headlining music performances that combined NFT like visuals, extreme theatrical lighting, high fidelity concert sound, flames, low fog effects, lasers, futuristic dancing avatars and costumed alien-like performers, to make it one of the most mind blowing conference experiences worldwide. The outcome of such an experiential event created outstanding results with over a billion impressions created from press, live stream, social media, and influencer outreach.
We created a mixed-use space and conference flow that maximized every inch of the venue for Superverse 2022. The site design included branding our front drop off area with an 8’ tall x 8’ wide, chrome Superverse “S” Art Piece, branded registration areas, branded and theatrically lit entrance walk that lead through the interactive, branded entrances, activation and tech areas, networking lounges and conference spaces. We innovatively transformed the daytime conference into a evening concert and ultra-lounge by striking the 2500+ theatre style seating chairs, adding a large “V” thrust stage and catwalk for the fashion show, dancers and music performers.
Venue: Festival City Arena, Dubai UAE
The Superverse 2022 Stage was designed to evoke the feeling of being immersed in the metaverse. The stage was massive, with a 32’ tall by 120’ wide video wall with break-up columns that housed moving lights, beams, data flash, and full megawatt festival lasers coming at the audience. The design, developed by our amazing production design team, included a diamond video wall with the spinning “S” over the audience head, with a truss in diamond shapes, slightly tiled to create visibility and dimension for the audience. Altogether there were over 500, double-size video panels, over 200 moving profile lights, wash lights, and crowd blinders including: Martin Mac Vipers, Mythos, Robe Bladess, Martin Mac Axioms, JDC1 LED Strobe, and crowd Blinders. Our sound had a top-of-the-line L’ Acoustic full line array, outfits, stage fills, delay arrays, walls of subs, and monitor foldback. We advanced and managed the backline requirements for all speakers, performers, and DJs, including international Artist BIA, DJ Plastiq Funk and guest musical artists. Included in the conference opening and throughout the fashion show and concert party was our outstanding Pyrotechnical design and display including multiple megawatt laser systems and stage flame projectors, low lowing fog, hazers, and massive CO2 jets.
We conceived, designed and fabricated grand entrances that incorporated structure, branding and high tech with inset out-door video wall that featured a real, interactive avatar welcoming and heckling the attendees, immersive interactive video tracking 360 video wall entrance tunnels into the event.
The “Hexatunnel” visual collage which incorporates the VinFast electric car, brand and Superverse Visuals.
NFT’s from artists all over the world were featured and sold.
A full play gaming installation with custom “Scorpion” zero gravity gaming chairs, visual monitors for the presentation and audience viewability, LED toned truss structures, lounge seating, LED accents, all to create the play-to-earn vibe.
We’d love to hear about your upcoming event and/or talent acquisition request and how we can bring your vision to life.
We can be immediately reached by:
Phone: (424) 431-2100
Fax: (424) 431-2040
9171 Wilshire Blvd. Suite 500
Beverly Hills, CA 90210